Technical SEO AI Prompts
Use these AI prompts to analyze your website for technical SEO issues. Each prompt is designed to give you actionable insights you can implement immediately. Works with ChatGPT, Claude, Gemini, and any AI chat tool.
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Comprehensive Site Audit
Analyze any website for technical SEO issues with this comprehensive audit prompt. Get a prioritized list of problems with severity levels and specific recommendations.
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Analyze [website URL] for technical SEO issues. Provide a comprehensive audit covering: 1. CRAWLABILITY - robots.txt configuration and potential issues - XML sitemap presence, validity, and completeness - Internal linking structure and orphan pages - JavaScript rendering requirements 2. INDEXATION - Meta robots tags usage - Canonical tag implementation - Duplicate content issues - Index bloat from parameter URLs 3. SITE SPEED - Core Web Vitals estimates (LCP, FID/INP, CLS) - Page load time factors - Image optimization opportunities - Render-blocking resources 4. MOBILE-FRIENDLINESS - Responsive design implementation - Mobile usability issues - Touch target sizes - Viewport configuration 5. HTTPS & SECURITY - SSL certificate status - Mixed content issues - HTTP to HTTPS redirects - Security headers 6. STRUCTURED DATA - Schema markup presence - Implementation errors - Missing opportunities For each issue found, provide: - Severity level (Critical, High, Medium, Low) - Specific location/URL affected - Recommended fix - Expected impact on rankings Prioritize issues by potential SEO impact. --- Prompt by Brass-SEO (brass-seo.com) ---
How to Use
- Replace
[website URL]with the site you want to audit - Paste the prompt into ChatGPT or Claude
- For best results, also provide Google Search Console data or PageSpeed Insights results
Tips
- Run this audit quarterly for ongoing sites
- Combine with PageSpeed Insights data for more accurate speed analysis
- For large sites, consider auditing section by section
📖 View Markdown Version | ⚙️ Download YAML Format
Core Web Vitals Analysis
Deep-dive into Core Web Vitals performance with specific optimization recommendations for LCP, INP, and CLS.
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Analyze the Core Web Vitals for [website URL] and provide optimization recommendations: 1. LARGEST CONTENTFUL PAINT (LCP) Target: < 2.5 seconds Analyze: - What is the LCP element? (hero image, heading, video) - Server response time (TTFB) - Render-blocking resources (CSS, JS) - Image optimization status - Lazy loading implementation Provide specific fixes for: - Preloading critical resources - Optimizing the LCP element - Reducing server response time - Eliminating render-blocking resources 2. INTERACTION TO NEXT PAINT (INP) Target: < 200ms Analyze: - JavaScript execution time - Third-party script impact - Event handler efficiency - Main thread blocking Provide specific fixes for: - Code splitting opportunities - Deferring non-critical JS - Web worker usage - Third-party script optimization 3. CUMULATIVE LAYOUT SHIFT (CLS) Target: < 0.1 Analyze: - Images without dimensions - Ads/embeds without reserved space - Dynamically injected content - Web fonts causing FOIT/FOUT Provide specific fixes for: - Adding explicit dimensions - Reserving space for dynamic content - Font loading optimization - Animation best practices For each metric, provide: - Current estimated score - Primary cause of poor performance - Code examples for fixes - Expected improvement after optimization Include implementation priority (Quick Win, Medium Effort, Major Project). --- Prompt by Brass-SEO (brass-seo.com) ---
How to Use
- Replace
[website URL]with the page you want to analyze - Include PageSpeed Insights data for best results
- Specify mobile-only, desktop-only, or both
Tips
- Test both mobile and desktop separately
- Focus on the worst-performing metric first
- Use Chrome DevTools Performance panel for detailed timing
- Re-test after each fix to measure improvement
📖 View Markdown Version | ⚙️ Download YAML Format
For the Claude Code workflow that runs these audits as automated scripts instead of one-off prompts, see Claude Code as Your SEO Engineer.
Frequently Asked Questions
How often should I run a technical SEO audit?
Run a comprehensive audit quarterly for established sites. For new sites or after major changes (redesign, CMS migration, URL restructure), audit immediately and then monthly until issues stabilize.
Can AI really analyze my website's technical SEO?
AI tools like ChatGPT and Claude can analyze data you provide (PageSpeed Insights results, GSC reports, crawl data) and give actionable recommendations. They can't crawl your site directly, so you'll need to provide the data or describe your setup.
Which metric should I fix first - LCP, INP, or CLS?
Fix whichever metric is failing (red) or needs improvement (yellow) in PageSpeed Insights. If multiple are failing, prioritize LCP since it's the largest ranking factor among Core Web Vitals and often the easiest to improve.
Do these prompts work with all AI tools?
Yes. These prompts work with ChatGPT (GPT-4), Claude, Gemini, Perplexity, and any AI chat tool. The prompts are designed to be model-agnostic.
More Prompts
Looking for more SEO prompts? Check out our full AI Prompts Guide or browse all prompts on GitHub.